Understanding Generational Marketing
Once upon a time, in a world where the internet was non-existent, there were but two generations – young and old. But since technology weaved its way…
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Image Alt Text: What is it and Why Do You Need It?
Even if you regularly produce fresh, rich and relevant content with the right keywords you could still be lagging behind in the search results. When…
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What's Expected of a Website in 2021
It’s been a rollercoaster of a year for most businesses. In fact, for some it’s been make or break. But if this pandemic has taught us one thing, it’…
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Digital Marketing 2021: Beyond the Trends
The digital marketing landscape is dynamic and ever evolving. It is largely dominated by online trends, whose respective staying powers tend to vary…
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How to Avoid Holiday Marketing Mistakes
‘Tis the season for holiday marketing magic. The season for marketers to strategically analyse their data and create campaigns that capture consumers…
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Do You Need A Digital Marketing Strategy?
With 3 billion people predicted to be on social media platforms by 2021, more and more businesses have opted to have their presence…
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E-Commerce Strategies to Stay Relevant
With 8 out of 10 shops in Australian being online, the e-commerce industry is booming. Getting on board this industry growth will benefit…
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What You Need To Know About Title Tags
Title tags are HTML elements used to specify the title of a webpage. It is the clickable headline for a given result and immediately informs…
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3 Google Ads Mistakes that can Break the Bank
Google Ads (previously known as Google AdWords) is a paid advertising service provided by Google that maximises the likelihood of your website being…
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SITE MAP: Map Your Way To success!
Wait!! What is a site map again? A site map is an outline of your website’s content created to help both user and search engines to navigate the…
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